LOCATION
Sign Number: OKC-523 W
Corridor: Shawnee
Intersection: Acme Rd & I-40
Driving Directions: South side of I-40 .10 mi west of Acme Rd
Latitude / Longitude: 35°23’0.52″N , 96°58’1.90″W
Google Maps Latitude / Longitude: 35.3834778 , -96.9671944
Side of Highway: South
Facing: West
Direction of Traffic: East bound traffic
Read: Right hand Read
CORRIDOR
DMA: Oklahoma City
Avg Daily Traffic Count (source): ODOT I-40 = 38,000
Primary Suburb Corridor Population: 31,254
County: Pottawatomie
Average Household Income: $57,166
Zipcode: 74804
Primary Corridor Zipcode(s): 74801, 74804
Zipcodes in proximity::, , , ,
ADDITIONAL INFO
Primary Retail: Shawnee Mall, Walmart Supercenter
Primary School District(s): Shawnee Public Schools, Oklahoma Baptist University, Gordon Cooper Technology Center
Primary Entertainment: Grand Casino Hotel & Resort, Firelake Casino, Firelake Arena, Blackhawk Casino, Kickapoo Casino
Primary Healthcare: St. Anthony Shawnee Hospital
AUDIENCE
Daily Traffic Count: 38,000
DEC (Daily Effective Circulation) *: 23,228
GRP (Suburb / Corridor) *: 74
GRP (DMA) *: Shawnee
Weekly Impressions: 162,593
4-Week Impressions: 650,370
Monthly Impressions: 696,825
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Super Face Digital Size: 25×40
Product Advantages: Change Content as frequently as desired, day part, loop multiple designs products & services.
Illumination: Yes
Spots per Loop: 1 of 8
Dwell Time: 8 Seconds
Frequencies per 24-Hour Period: 1350