LOCATION
Sign Number: D-76 W
Corridor: Sand Springs
Intersection: Hwy 97 & Hwy 412
Driving Directions: South side of 412 .50 miles west of SH97/Wilson Ave
Latitude / Longitude: 36° 8’18.05″N , 96° 7’27.48″W
Google Maps Latitude / Longitude: 36.1383472 , -96.1243000
Side of Highway: South
Facing: West
Direction of Traffic: East bound traffic
Read: Right Hand Read
CORRIDOR
DMA: Tulsa
Avg Daily Traffic Count (source): ODOT: Hwy 412 = 29,700
Primary Suburb Corridor Population: 19,553
County: Tulsa
Average Household Income: $72,525
Zipcode: 74063
Primary Corridor Zipcode(s): 74063
Zipcodes in proximity::, , , ,
ADDITIONAL INFO
Primary Retail: Walmart Supercenter
Primary School District(s): Sand Springs Public Schools
Primary Entertainment: Osage Casino, Gilcrease Museum, Keystone Lake
Primary Healthcare: OSU Medical Center, Utica Park Clinic, Omni Medical Group, Warren Clinic Medical Group
AUDIENCE
Daily Traffic Count: 29,700
DEC (Daily Effective Circulation) *: 18,154
GRP (Suburb / Corridor) *: 93
GRP (DMA) *: Sand Springs
Weekly Impressions: 127,079
4-Week Impressions: 508,316
Monthly Impressions: 544,624
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Super Face Digital Size: 25×40
Product Advantages: Change Content as frequently as desired, day part, loop multiple designs products & services.
Illumination: Yes
Spots per Loop: 1 of 8
Dwell Time: 8 Seconds
Frequencies per 24-Hour Period: 1350
Hwy 97 & Hwy 412 
Daily Traffic – 29,700
25×40 – Super Face Digital
