LOCATION
Sign Number: OKC-524 N
Corridor: Shawnee
Intersection: Leo Ave & Hwy 77
Driving Directions: West side of Hwy 177 .17 mi south of Leo Ave
Latitude / Longitude: 35°20’48.59″N , 96°56’58.98″W
Google Maps Latitude / Longitude: 35.3468306 , -96.9497167
Side of Highway: West
Facing: North
Direction of Traffic: South bound traffic
Read: Left Hand Read
CORRIDOR
DMA: Oklahoma City
Avg Daily Traffic Count (source): ODOT Hwy 77 = 17,900
Primary Suburb Corridor Population: 31,254
County: Pottawatomie
Average Household Income: $57,166
Zipcode: 74804
Primary Corridor Zipcode(s): 74801, 74804
Zipcodes in proximity::, , , ,
ADDITIONAL INFO
Primary Retail: Shawnee Mall, Walmart Supercenter
Primary School District(s): Shawnee Public Schools, Oklahoma Baptist University, Gordon Cooper Technology Center
Primary Entertainment: Grand Casino Hotel & Resort, Firelake Casino, Firelake Arena, Blackhawk Casino, Kickapoo Casino
Primary Healthcare: St. Anthony Shawnee Hospital
AUDIENCE
Daily Traffic Count: 17,900
DEC (Daily Effective Circulation) *: 29,177
GRP (Suburb / Corridor) *: 93
GRP (DMA) *: Shawnee
Weekly Impressions: 204,239
4-Week Impressions: 816,956
Monthly Impressions: 875,310
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Super Face Bulletin Size: 25×40
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period: