LOCATION
Sign Number: OKC-15 S
Corridor: Central OKC
Intersection: I-44/Kilpatrick & I-35
Driving Directions: West side of I-35, 1 mile South of I-44
Latitude / Longitude: 35°35’20.05″N , 97°26’14.36″W
Google Maps Latitude / Longitude: 35.5889028 , -97.4373222
Side of Highway: West
Facing: South
Direction of Traffic: North bound traffic
Read: Left Hand Read
CORRIDOR
DMA: Oklahoma City
Avg Daily Traffic Count (source): ODOT: I-35 = 84,100
Primary Suburb Corridor Population: 65,242
County: Oklahoma
Average Household Income: $61,970
Zipcode: 73111
Primary Corridor Zipcode(s): 73103, 73106, 73107, 73111, 73117, 73121
Zipcodes in proximity::73003, 73007, 73012, 73013, 73025, 73034, 73105, 73114, 73131, 73132, 73141, 73151, 73162, , ,
ADDITIONAL INFO
Primary Retail: Penn Square Mall, Sam’s Club, Mathis Brothers Furniture
Primary School District(s): Oklahoma City Public Schools, Millwood Public Schools, Oklahoma State University
Primary Entertainment: Hurricane Harbor, Oklahoma City State Fair Park, Bricktown District, OKC Thunder
Primary Healthcare: Integris Baptist, OU Health Medical Center, St. Anthony Hospital
AUDIENCE
Daily Traffic Count: 84,100
DEC (Daily Effective Circulation) *: 51,406
GRP (Suburb / Corridor) *: 79
GRP (DMA) *: Central OKC
Weekly Impressions: 359,843
4-Week Impressions: 1,439,372
Monthly Impressions: 1,542,184
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Digital Size: 14×48
Product Advantages: Change Content as frequently as desired, day part, loop multiple designs products & services.
Illumination: yes
Spots per Loop: 1 of 8
Dwell Time: 8 Seconds
Frequencies per 24-Hour Period: 1350