LOCATION
Sign Number: W-43 W
Corridor: Sand Springs
Intersection: Hwy 97 & Hwy 412
Driving Directions: South side of Hwy 412 (Hwy 64), 6.3 miles West of I-244
Latitude / Longitude: 36° 8’13.58″N , 96° 6’24.87″W
Google Maps Latitude / Longitude: 36.1371056 , -96.1069083
Side of Highway: South
Facing: West
Direction of Traffic: East bound traffic
Read: Right Hand Read
CORRIDOR
DMA: Tulsa
Avg Daily Traffic Count (source): ODOT: Hwy 51 = 31,800
Primary Suburb Corridor Population: 19,553
County: Tulsa
Average Household Income: $72,525
Zipcode: 74063
Primary Corridor Zipcode(s): 74063
Zipcodes in proximity::, , , ,
ADDITIONAL INFO
Primary Retail: Walmart Supercenter
Primary School District(s): Sand Springs Public Schools
Primary Entertainment: Osage Casino, Gilcrease Museum, Keystone Lake
Primary Healthcare: OSU Medical Center, Utica Park Clinic, Omni Medical Group, Warren Clinic Medical Group
AUDIENCE
Daily Traffic Count: 31,800
DEC (Daily Effective Circulation) *: 51,834
GRP (Suburb / Corridor) *: 265
GRP (DMA) *: Sand Springs
Weekly Impressions: 362,838
4-Week Impressions: 1,451,352
Monthly Impressions: 1,555,020
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Bulletin Size: 14×48
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period:
Hwy 97 & Hwy 412 
Daily Traffic – 31,800
14×48 – Bulletin
