LOCATION
Sign Number: OKC-32 W
Corridor: Central OKC
Intersection: Pennsylvania & I-40
Driving Directions: 2600 W Reno. N side of I-40 .36 miles east of May Ave
Latitude / Longitude: 35°27’46.31″N , 97°33’32.98″W
Google Maps Latitude / Longitude: 35.4629000 , -97.5592000
Side of Highway: North
Facing: West
Direction of Traffic: East bound traffic
Read: Left Hand Read
CORRIDOR
DMA: Oklahoma City
Avg Daily Traffic Count (source): ODOT: I-40 = 133,300
Primary Suburb Corridor Population: 65,242
County: Oklahoma
Average Household Income: $61,970
Zipcode: 73107
Primary Corridor Zipcode(s): 73103, 73106, 73107, 73111, 73117, 73121
Zipcodes in proximity::73104, 73102, 73108, 73109, 73119, 73129, 73135, 73139, 73145, 73149, 73159, 73170, 73097, 73127, 73128, 73169, 73173, 73179,
ADDITIONAL INFO
Primary Retail: Penn Square Mall, Sam’s Club, Mathis Brothers Furniture
Primary School District(s): Oklahoma City Public Schools, Millwood Public Schools, Oklahoma State University
Primary Entertainment: Hurricane Harbor, Oklahoma City State Fair Park, Bricktown District, OKC Thunder
Primary Healthcare: Integris Baptist, OU Health Medical Center, St. Anthony Hospital
AUDIENCE
Daily Traffic Count: 133,300
DEC (Daily Effective Circulation) *: 81,480
GRP (Suburb / Corridor) *: 125
GRP (DMA) *: Central OKC
Weekly Impressions: 570,357
4-Week Impressions: 2,281,430
Monthly Impressions: 2,444,389
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Bulletin Size: 20×50
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period: