LOCATION
Sign Number: OKC-1013 W
Corridor: West OKC
Intersection: MacArthur & Hwy 152
Driving Directions: SL, Hwy 152/Airport Rd., 1200 ft. E/O MacArthur Blvd.
Latitude / Longitude: 35°25’21.43″N , 97°36’50.72″W
Google Maps Latitude / Longitude: 35.4226200 , -97.6140900
Side of Highway: South
Facing: West
Direction of Traffic: East bound traffic
Read: Right Hand Read
CORRIDOR
DMA: Oklahoma City
Avg Daily Traffic Count (source): ODOT: Hwy 152 40,600
Primary Suburb Corridor Population: 71,077
County: Oklahoma
Average Household Income: $88,020
Zipcode: 73179
Primary Corridor Zipcode(s): 73097, 73127, 73128, 73169, 73173, 73179
Zipcodes in proximity::73064, 73159, , ,
ADDITIONAL INFO
Primary Retail: Walmart Supercenter, Sam’s Club, Mathis Brothers, The Outlet Shoppes
Primary School District(s): Oklahoma City Public Schools, Putnam Public Schools, Western Heights Public Schools, Oklahoma State University
Primary Entertainment: Hurricane Harbor, Oklahoma City State Fair Park
Primary Healthcare:
AUDIENCE
Daily Traffic Count: 40,600
DEC (Daily Effective Circulation) *: 66,178
GRP (Suburb / Corridor) *: 93
GRP (DMA) *: West OKC
Weekly Impressions: 463,246
4-Week Impressions: 1,852,984
Monthly Impressions: 1,985,340
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
PRODUCT
Product Type: Bulletin Size: 14×48
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period: